05.022026 · Milan
Show caller · Show director
The private dinner hosted by the IOC President on the eve of the Milano Cortina 2026 opening ceremony, with the international delegations.
This is my running order.
Each ITEM is a show that went live with me at the desk: date, venue and role. Open the photos to see the stage, the title for the full page.
10.032026 · Rome
ITEM-02CONVENTION
Audi Italia · Dealer Meeting
Show caller · Live director
Opening ceremony, video content, stage coordination and live direction for the national dealer convention.
26.032026 · Milan
ITEM-03SUMMIT
DEDA Pulse
Show caller
Dedagroup’s summit, “Shape Your Future. Stay Human.”: keynotes and panels on a single LED-wall stage.
10.102025 · Milan
ITEM-04CONFERENCE
HEAD ON 2025
Show caller
A conference on mental wellbeing and mindfulness at the Triennale di Milano, on World Mental Health Day.
18.032026 · Milan
ITEM-05PRESENTATION
Yacht Club Costa Smeralda
Show caller
The presentation of the Yacht Club Costa Smeralda 2026 regatta calendar, to 200 guests: members, partners, sailors and press.
13.042024 · Verona
ITEM-06AWARDS
Vinitaly Design Award
Show caller
The gala dinner and award ceremony of the Vinitaly Design Award, at the Teatro Ristori in Verona.
What happens at the desk.
A live show is a sequence of hundreds of cues. My job is to call each one at the exact moment, holding every department together with one voice on comms.
I join while the running order is still open and leave when the lights go down. You get one person who owns the timing of the whole show.
CUE 1
Show calling
A steady voice on headset. I call lights, sound, LED graphics and stage moves at the exact moment, keeping the crew aligned under pressure.
CUE 2
Show direction
Pace, transitions and set changes. I run rehearsals with speakers and talent, and when the room runs late I retime the show live.
CUE 3
Video direction
Broadcast language for the room: multicamera and IMAG, playback and graphics on time, for the audience on site and for the stream when there is one.
CUE 4
Show documents
Master rundown, cue script and comms plan, agreed with heads of department and delivered before load-in.
- Languages
- Show calling, rehearsals and direction in Italian and English.
- Where
- Based in Milan. I work across Italy, Europe and the rest of the world.
- Formats
- High-profile institutional and corporate shows, from the IOC President’s dinner to Audi’s national convention. Ceremonies, summits, award nights and launches, with video direction and live streaming too.
Away from the desk, I make films.
Two documentaries about sport and the people who shaped it. Press play for a preview.
SKY2021
Director
Learco Guerra, the first rider to wear the Giro d'Italia pink jersey, in 1931. Three years of work, Istituto Luce archives, and interviews with Francesco Moser, Mario Cipollini and Vittorio Adorni.
1st Prize FICTSSky DocumentariesFinalist ARFF Paris
PRIMEVideo
Director
Fifty years of Rugby Viadana, told by the people who lived them: players, coaches and archive photographs. Produced by Dreamland Film.
Before the desk.
Commercials, music videos, television, live music: the actual credits, role by role.
LIVEAndrea Bocelli · Live from Monte BiancoProduction · Strani Rumori
BRANDIntimissimi · White CabaretProduction
TVTIM Music Live a casa tua · Italia 1Post-production
BRANDThe Cassina PerspectiveProduction and assistant director
LIVEStefano Accorsi · Album, Armani SilosEventi Digitali
LIVELigabue · Campovolo, RCF ArenaAssistant director · Eventi Digitali
TVSky Sport 24 · Sky TG24Producer
SPOTRenault · ASUS Italia · Casse Rurali Trentine · Aironi Rugby · Giro del Trentino · Le IeneDirector
CLIPZucchero · Antonello Venditti, with Diamante FilmProduction
CLIPAlexia · Come la vita in genere · We Is The PowerDirector
CLIPPilot music video · First Prize, MediastarsDirector
Roll VT.
The shows, seen from my desk. Press play.
In the press.
Articles about my documentaries. Open the summary or look at the clipping.
10.102023
CORRIERE DELLA SERA
La locomotiva umana, storia di un fuoriclasse del ciclismo
Aldo Grasso · A fil di rete
In his television column, Aldo Grasso writes that he enjoyed the documentary on Sky. He retraces Learco Guerra’s story, from his early years to the first pink jersey won against Alfredo Binda and his later career as coach and team manager.
15.102022
CORRIERE DELLA SERA
Learco Guerra, la vita della prima maglia rosa diventa un film
Giovanni Vigna
The documentary’s release on Sky Primafila. The director explains why he chose the Mantuan cyclist: a hero from another era and a popular sporting icon.
04.102022
IL GIORNO
Learco Guerra, mito sottovalutato. Film sulla “Locomotiva umana”
Tommaso Papa
A builder’s son meant to become a bricklayer, Guerra became one of the strongest cyclists of his time. The article describes how the film rebuilt his story through the research of the director and his team. Read ↗
—
SPORTWEEK · LA GAZZETTA DELLO SPORT
Learco Guerra “locomotiva”
Editorial staff
His father wanted him to be a bricklayer; he chose cycling and became “the human locomotive”. The film celebrates his life and career, including unseen footage.
04.122021
GAZZETTA DI MANTOVA
Una prima da applausi per il docufilm su Guerra
Editorial staff
The first screening at the Mignon cinema in Mantua, met with applause, with cycling greats in the room to remember Learco Guerra.
04.122021
LA VOCE DI MANTOVA
Un documentario che rende immortale Learco Guerra
Tiziana Pikler
The preview at the Mignon: an hour of Istituto Luce footage, photographs and interviews. The director explains that the project began in January 2018 with a message from the Guerra family and took three years.
122021
GAZZETTA DI MANTOVA
Arriva “Learco la locomotiva umana” venerdì al cinema Mignon
Editorial staff
The preview announcement, with the patronage of the City of Mantua. The director explains why Guerra: a hero from another era who has not yet had the recognition he deserves.
—
LA NUOVA FERRARA
«Datemi un’emozione. Io vi realizzo un videoclip»
Cristina Romagnoli
An interview after the First Prize at the Mediastars awards, in the music video category: from the early days at Diamante Film, on videos for Zucchero and Venditti, to television.
About me.
I bring to the desk more than twenty years across television, advertising and documentary film: producer for Sky Sport 24 and Sky TG24, director of commercials for Renault and ASUS, and Learco, la locomotiva umana, First Prize at FICTS in the Biography category and broadcast on Sky Documentaries.
In live music I work with Eventi Digitali for Luciano Ligabue and Stefano Accorsi, and with Strani Rumori for Andrea Bocelli. From there I bring the discipline of live broadcast to corporate and institutional stages.
Today I call and direct shows for agencies and brands: from the IOC President’s dinner on the eve of Milano Cortina 2026 to Audi’s national dealer convention and corporate summits. I work in Italian and English, based in Italy and working worldwide.
I was born in Bologna in 1982 and started at Diamante Film, on music videos for Zucchero and Antonello Venditti. Then advertising, television and sports documentaries: a path that lets me speak the language of every department today, from video to stage, from creative to technical.
Clients includeIOC · Milano Cortina 2026 · Audi Italia · Dedagroup · YCCS · Vinitaly · Sky Italia · Mediaset · Lamborghini · Hublot · Cantine Ferrari · Mediolanum · Red Bull · Fincantieri · Fandango · Renault · TIM · ASUS · Amundi · Euronics
The next ITEM is yours.
Based in Italy, working worldwide
Let’s meet on a call
15 minutes on video to talk through dates, technical scope and the running order of your next show.
Or send me an email with what you need.